A crazy idea was dreamed up by the creatives to take over a tollbooth during the holidays and give away prizes  using our client’s products to make life easier. Great, right?

Then they needed some bodies to help them make the stuff. I was one of those somebodies. (See the play of words there?) I tell you what? It was good seeing my works in that piece.

I heard it did well with over 3 million views on the Facebooks and over 600 positive comments. Supposedly won some industry awards. I’m cool with that.